Everyone has a voice.
Whynot.org.au was established as a safe, open digital space for young people to share their thoughts and feelings. However, the platform currently faces a challenge: it is not yet the "thought-provoking community" it aims to be. This has resulted in low content volume, minimal interaction between members, and a gap between the website's performance and its core mission.
User Research, Market Analysis, User Flow, Lo-fi & Hi-fi Prototypes, Testing & Iterations
What is WhyNot.org?
A platform to allow young people to have a voice. A place that was monitored and articles censored to keep the website safe. WhyNot is the only place that lets general people post thoughts. INKspire and Choma are similar platforms, just no contributions from general public.
WhyNot is for young people, by young people –
WhyNot is supported by the Y's across Australia.
We started our research phase by defining our user and its challenges:
We refined our user proto-persona to identify our user persona. Creating our user persona helped our team discover and discuss potential design solutions that might meet our real user needs.
Jakes’s user insight statement helped us understand his motivation & needs on how and why he would use our design. It also helped our team visualise aspects of the solutions created
What Users Actually Wanted & How They Wanted to Engage?